How Projectors Can Succeed In Business By Living Their Human Design
Your success strategy for life and business is to ‘wait for the invitation’. Sounds lovely doesn't it? And yet too good to be true! Because everything we’ve been raised and praised for growing up has been about ‘initiating’ and making things happen.
No doubt you’d love to be able to lean right back, stop hustling, and allow those invitations to come floating in. But how can you build trust in your Human Design strategy?
— In this article —
How to build trust in your Human Design strategy
Trust is built in many different ways. Often it comes through the compound effect of tiny wins. In my case, trust was built in ‘hindsight’. Listen to my story here ↓. This is an excerpt from a recent discussion call with my Projector clients.
Evaluate your offerings through the lens of Human Design
Make a list of all your current and previous offerings from the past year or two. Then, one by one, assess whether the offering was a result of being acknowledged / invited, or whether it was created solely from your initiative.
This simple exercise should give you some great insight and help to explain whatever has been happening in your business.
For example, with the offerings that were ‘initiated’, you will most likely find that those offerings were very hard to sell, no matter how great the messaging and copy were.
Know the 3 main types of invitations for Projectors
There are three main types of invitations to be aware of as a Projector.
Direct Invitations: this is where someone directly invites you to collaborate, be interviewed or create something. It's estimated that direct invitations account for only 10-20% of all Projector invitations.
Standing Invitations: these are invitations you’ve had previously (e.g. you were asked to speak on a topic) that you can consider a ‘green light’ to create an offering around.
Felt Invitations: these are where you feel an opening for your knowledge to be shared. Where you notice this, you can validate the opening with a gentle inquiry.
Cultivate the flow of recognition and invitation
If you have little to no presence in the marketplace, it’s going to be near impossible for anyone to recognise or invite you into anything.
Having a marketplace presence can take various forms and does not need to include social media if that’s not something that feels good to you.
What publicly accessible content could people potentially find while searching online?
But it’s not enough just to have a presence, it’s what you say (or don’t say) that cultivates invitations.
It’s important to share what you are seeing, and to allow others to know your perspective, your way of seeing the world — because this is what gets the cogs of your Human Design strategy turning.
The key here is to channel the urge to give advice to someone into a helpful content piece for everyone.
How does this land for you?
How to create a Projector perfect biz
Here’s what I recommend next if you feel like this is the direction you’d love to move in:
Read my book Quiet Marketing; a calm, minimal approach to online visibility and business for highly sensitive solopreneurs. Projectors love this book!
Learn with me! I’ve created a beautiful tiny business course especially for Projectors that will support you in growing your business with less effort and less screen time.
Thoughts or questions? Let’s chat in the comments.
Danielle Gardner
The Quiet Marketer
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